Carmen Veal

Event Planner Tip: How to execute a stellar event

· The more organized you are, the more professional and well executed your event will be. ·

April 18, 2017 Comments Off on Event Planner Tip: How to execute a stellar event

When events are well-organized, planned and marketed effectively IN ADVANCE the day of execution can be one of the greatest experiences ever.

My life as an event planner has become overwhelmingly busy over the past three months.

Thinking back to when I first realized I actually loved project management, I didn’t have a mentor to guide me with event planning specifically.  So I’m sharing some gems I’ve learned along the way.

Event planning details are fun, stressful and taxing. None of it is all peachy but the execution can be.

When events are well-organized, planned and marketed effectively IN ADVANCE the day of execution can be one of the greatest experiences ever.

So today (and from time to time moving forward) I’m highlighting essential tools and resources. 

1. ORGANIZATION + MARKETING TIP

With my major events offered for my Brown Skin Women events I have had some very successful executions and others not as much.  The difference was in (a) organization: I have a seperate notebook for each project I manage.  In it are pages with charts I drafted that helps me keep organized and track my progress/delays.  Follow up is the area you’ll probably be the busiest and being able to recall details is unrealistic.  A couple seconds to glance on the respected page will tell you everything that you need to know. 

2. MARKETING: It is EVERYTHING.  

Marketing is what connects your attendees to the reason for the event.  You want your consumers to have a great experience and you partnering brands and vendors to be successful as well. You have to everyone what’s in it for them.  The value it will offer and the tools and resources it can provide.  It is essential that you provide Stenio’s in a manner that I LIVE by… the 6 elements: who, what, where, when, why and how as creatively as possible.
So, in summary…You’ll need a DETAILED marketing plan. Like your event plan you should always create a marketing plan for the event. The two goes hand and hand and is the very reason I no longer seperate the two actions from my services.  The more organized you are, the more professional and well executed your event will be.

The internet is a virtual world of information literally at your finger tips.  Start there, and if you’re in need of customized support that you aren’t capable of doing on your own, HIRE someone who can support you. 

Carmen

A native of Hartford, Connecticut, entrepreneurial Jill of Many Trades, special needs mom, event planner and lifestyle blogger.

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